Alex Ruiz is a product consultant with over 19 years of experience in product strategy, product design, collaboration, user research, prototyping, and user validation methods. I provide consulting services that help companies build the right product and services for their customers.
I'm a product consultant with over 20 years of experience in product strategy, product design, collaboration, user research, prototyping, and user validation methods. I provide consulting services that help companies build the right product and services for their customers.
Understanding and learning from our customers is the key to growth in the modern, technology-accelerated economy.
I believe in learning and adapting, over rationalizing beliefs and defending the status quo.
Knowledge over Assumption
Collaboration over Insulation
Relevance over Permanence
Intention over Serendipity